gmk case study


Retail and Wholesale Trade

Merchant Fees Focus

GMK Ltd exclusively represents many well known brands for shooting apparel and also provide guns and shooting equipment to the UK Law Enforcement and Ministry of Defence.

GMK Ltd engaged Expense Reduction Analysts Consultant Danny Rogers, who met with Paul Charleston, GMK Ltd’s Warehouse Manager to discuss areas of the company where procurement could be improved and savings could be achieved.

Danny enlisted the assistance of his colleague, Charles Reid, to analyse GMK Ltd’s expenditure on distribution. This category was not straightforward as firearms and ammunition are a specialist category; therefore there are a limited number of parcel carriers that are legally allowed to carry them. GMK Ltd had two suppliers in place, one which carried ammunition and another for the distribution of guns and other shooting paraphernalia.

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“The analysts definitely proved their expert status across all of the categories they reviewed for us, their knowledge was invaluable and they required minimal input from us. They were conscientious in their approach when dealing with our stakeholders which was important to us and our reputable brand. Aside from uncovering significant savings and improving our processes, each of the consultants was a pleasure to work with.”

Oskar Wakare, Financial Director of GMK

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